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Erik comes along and asks us, the SWM community, what we would be willing to do to see new maps produced. All kinds of ideas are tossed out: map packs, online downloads, etc. Out of all of that, exactly ZERO people said, "Why don't you guys just put them on the backs of set posters?"
Actually, you're misremembering the question. Erik asked what we thought about several options for
online map distribution. He clearly went on to clarify that he had nothing to do with brand/marketing or the product side and his focus was only on online solutions.
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But this is what they came up with instead.
Instead? How do you know it's not in addition to? This is from the brand/marketing team and appears to be the "creative solution" they alluded to at Gencon. That has nothing do do with Erik's project which I'm pretty sure he straight up said when I mentioned what we'd been told at Gencon. When Erik left he said the online map distribution project had been handed off to the powers that be along with several other things. The two are not necessarily mutually exclusive.
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While an accurate assessment of Battlestar, not sure how that applies here Nickname. You're right... they can't change the path now... but then again, much of the information that would form the "complaint" has long been available and widely discussed. Pretty hard to say "well too late now, wish you'd told us this before"
The basic complaint is that the map will be too hard to get. I think the appropriate time for that complaint will be when you
actually know the map is too hard to get. I'm not going to start complaining now that they're killing trees by shipping way too many copies of a map that no one wants, either.
We don't know how many copies will be distributed, how much demand there will be, how much it will cost on average through the secondary market or if it will even be a good map. If it turns out to be a problem, I'll be right there in line posting that more needs to be done.